Ti Sento
Creative designer at Ti Sento | 2023 - present | Creative concepts for marketing campagnes, brand activation, graphic design for packaging, promotions, events and everything around digital design, visual merchandising for B2B stores, creative/strategic briefing and design for newsletters and website, strategy and content creation for social media.
For this Valentine's Day campaign, I designed and executed a cohesive, multi-platform content strategy aimed at driving engagement, brand awareness, and sales. The campaign combined email marketing, social media, and compelling visual content to create a seamless, romantic customer journey.
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Objective: Promote the Valentine's collection as the go-to gift solution, creating urgency and desire.
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Key focus: Strong, benefit-led headlines, gift-centric product highlights, and visually engaging, mobile-first design to maximise clicks.
TI SENTO Valentijn 2025 | Extra content for newsletters and advertisement | Product focus | Added 2 newsletters and advertisement
TI SENTO on ice | Content shoot for the winter and promotion of the pendants | social media, newsletter, website and advertisement + seeding
TI SENTO | Launch letters and numbers collection | social media grid, creative brief and POS material for favourite initials and lucky numbers collection launch
TI SENTO | Complete design and graphic development of the offline dealer catalog AW24, used for our international B2B jewellers and clients.
TI SENTO | Shoot & creative direction + concept for wimbledon camapgne with tennis jewellery collection | content used for Instagram, newsletter and website campaign/activation
TI SENTO | Visual Merchandising and POS material for the Bijenkorf in the Netherlands
TI SENTO | Try out shoot product focused & creative direction for content Instagram